Olympia (Fine Arts) Theatre – Worcester, Massachusetts

The oldest surviving theater in Worcester, Massachusetts, the Olympia Theatre originally opened on August 17, 1891, as Lothrop’s Opera House. Designed by architects Cutting & Forbush the theater sits tucked away on a side street in what is now known as Worcester’s theater district. ” Before its grand opening, women were invited for an exclusive preview of the venue’s stunning architecture and decor, accompanied by Worcester’s first all-female orchestra—an unusual occurrence for the time.

The theater made its debut with “The Specter Bridegroom” and “Queena.”

The theater saw multiple closures and reopenings throughout its early years. It closed for the first time in 1900, and reopened in 1904, and closed again the following year. In late 1906, a renovation plan was announced by architectural firm Cutting, Carleton & Cutting, the same firm that originally designed the theater. It reopened on June 12, 1907, as Lynch’s Pleasant Street Theatre. By the 1910s, silent films became the dominant form of entertainment, and the theater was renamed Pleasant Street Theater. On August 18, 1919, it was rebranded again as Olympia Theatre under the operation of E.M. Loew’s Theaters Inc.

The projection room was not original to the theater, and was added when it was converted to show motion pictures.

Throughout its history, the Olympia Theatre witnessed many milestones. It played a crucial role in early cinema promotions, including record-breaking sales of promotional cards for “Her Husband’s Trademark.” Creative marketing campaigns, such as the footprint stunt for “Souls for Sale” and telephone advertising, contributed to its success. In May 1926, the theater fell victim to professional safecrackers who stole $2,000—equivalent to over $35,000 today.

Al Jolson, who later became a Hollywood legend, once found himself stranded in Worcester after a failed performance at the Olympia Theatre.

The Olympia continued evolving with the times. On May 30, 1956, after a month-long closure for refurbishment, it reopened as the Fine Arts Theatre, premiering “Les Diaboliques” and later showcasing other foreign art-house films. Opening with a mix of classic and cutting-edge foreign films, Fine Arts remained a downtown entertainment option for years. However, by the time it closed its doors on April 2, 1984, it had become known for showing X-rated films like “When A Woman Calls” and “That Lady From Rio.” It later transitioned into the New Art Cinema, an adult theater, before ultimately closing for good in January 2006.

The Olympia is Worcester’s oldest surviving theater. In August 2019, Patrick Flynn and Jennifer Wright launched a campaign to purchase the vacant building and turn it into the “Olympia Music Hall & Grill,” a 1,000-seat venue and restaurant for touring and local musicians. Their efforts, however, fell short of the $400,000 needed to secure the deal. Two years later, in September 2021, the building was sold for $527,400 to a local family. The new owners plan to reopening the Olympia as a performing arts center that will showcase films, musicians, and other live performances. The new owner’s website is https://www.wootheatre.org/.

The balcony was sealed off when it was the New Art Cinema, and insulation was put in the balcony to keep the orchestra level warm.
The Olympia has a very shallow stage. It’s around 8 feet deep.
View of the auditorium from the side of the balcony.

4 thoughts on “Olympia (Fine Arts) Theatre – Worcester, Massachusetts

  1. Hello Matt!

    Love the theater photos! And an all female orchestra… WOWEE! The research is the other reason why I love these old theatres, besides how important they were (and still are) to their communities. I have now photographed 1,100 of them across the US. and am planning on being on the THSA conclave this June to see more! (And of course, photograph others on the way there and back…)

    Thanks for your work and for sharing it with all! I have been a fan for a long time and just wanted to say hello and thanks!!

    My best to you!

    Benita VanWinkle p.s. just thought to include this: Busybstudio.com – A bit of my theatre work is under “doumentary projects” on my (soon to be revamped) website, in the portfolio entitled “Please Remain Standing.” I am almost done with my book of this 43-year project of photographing theatres in mostly small towns. So much fun…

    >

    • Jeez, I thought I had photographed a lot of theaters. Very cool! Look forward to meeting you in June, and to checking out your book when it comes out.

      Matt

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